This week’s paper is required to be approximately 4 -6 pages in length, not including the title page and the reference page. No paper should be fewer than 1400 words.  Double space your work, cite your work, limit quotes, and edit your work well for spelling, grammar, and punctuation errors. If you have quotes included in your paper, you should have more than 1400 words to compensate. Your work will be automatically reviewed by Turnitin upon submission.   Please make sure you have cited your work properly.

 

After reading chapters 9 & 10 from week 6 and reading chapters 11 & 12 from week 7 you should have an understanding of the  types of strategic control, the need for balance between rewards, culture, and boundaries, the pros and cons of different organizational structures, the elements of effective leadership, ethics programs, the types of risk a company may take.   After reading the attached articles below, you then can incorporate all of these strategies with the managerial economic impact certain decisions will have on a company.

 

Read the two articles attached about managerial economics.

 

C:\Users\bop46919\Documents\Managerial Economics _2_.pdf

 

C:\Users\bop46919\Documents\Updating Managerial Economics.pdf

 

Research this company using at least (2) outside scholarly articles. Do not use a website as a reference. Your reference source must have an author.Discuss these six topics in relation to your company and also incorporate the issue of managerial economics within your company and how the economic situation of today influences the strategic decisions your company is making. Each of the six topics discussed should be in bold print. For example, one topic you may choose may be how your company attains balance between culture, rewards, and boundaries.  Another topic may be your company’s organizational structure and why they have the structure they have.

 

Give examples using the terms and concepts in your textbook and your research articles.

 

B. What is the importance of each of the six topics within your company?

 

C. What is the usefulness of understanding this topic in today’s corporate structure?

 

D. How does managerial economics fit into your topic?

 

 

 

HERE ARE THE CASES TO CHOOSE FROM:

 

CASE 1     Robin Hood

 

CASE 2     Edward Marshall Boehm, Inc.

 

CASE 3    American International Groups and the Bonus Fiasco

 

CASE 4     Pixar

 

CASE 5     The Casino Industry

 

CASE 6     Apple Inc.: Still Taking a Bite Out of the Competition?

 

CASE 7     Weight Watchers International Inc.

 

CASE 8     Jamba Juice

 

CASE 9     Ann Taylor: Survival in Specialty Retail

 

CASE 10   Heineken

 

CASE 11   QVC

 

CASE 12   World Wrestling Entertainment

 

CASE 13   eBay: Expanding into China

 

CASE 14   Microfinance: Going Global and Going Public?

 

CASE 15   McDonald’s

 

CASE 16   The Movie Exhibition Industry 2013

 

CASE 17   Is Dippin’ Dots Frozen Out?

 

CASE 18   Johnson & Johnson

 

CASE 19   Zynga

 

CASE 20   The Boston Beer Company

 

CASE 21   Southwest Airlines: Is LUV Soaring or Sour?

 

CASE 22   JetBlue Airlines: Getting Over the “Blues”?

 

CASE 23   Beiersdorf AG: Expanding Nivea’s Global Reach

 

CASE 24   Louis Vuitton

 

CASE 25   Nintendo’s Wii U

 

CASE 26   Backers Beware: Kickstarter Is Not a Store

 

CASE 27   Samsung Electronics

 

CASE 28   Procter & Gamble

 

CASE 29   FreshDirect: Is It Really Fresh?

 

CASE 30   General Motors

 

CASE 31   Is One Ford Really Working?

 

CASE 32   Campbell: Is the Soup Still Simmering?

 

CASE 33   United Way Worldwide

 

CASE 34   Keurig: Convenience, Choice, and Competitive Brands