Analyze relevant academic literature concerning one of the topics below.

Individual Assessment. The second coursework element will consist of an individual literature review. You are requested to research and analyse relevant academic literature concerning one of the topics below. You must present a comprehensive fully referenced academic research paper on this area. The use of substantial secondary research is required to achieve the optimal understanding of your research topic. In short, a comprehensive critical literature review and full assessment of the area must be evident.

Word Count: 3000 words.
10% flexibility in word count will be permitted, either below the minimum or above the maximum, with no penalty being incurred.
Please ensure the final correct word count, excluding appendices and bibliography is clearly indicated on the front cover of your assignment.

TOPIC:
1. The perils of bad strategy

I want references from academic journals, books, articles which are up to date.

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