Your uncle is working in a company managing their investment center. You approach him with the sales of a large piece of equipment that can help the company save money in the end. Your uncle explains to you that they can’t purchase the equipment because they don’t want their ROI to decrease in value. What will be your persuasive argument to help them see more possibilities?

Original work.  Be sure to use proper APA in text citations and reference at the end please.

No minimum word count as long as question is completely answered.

Thanks

After reading about Bill Daniels and the story about the insurance company in Chapter 5 of Gonzalez-Padron (2015), answer the following questions in essay form:

• Which ethical tradition best describes Bill’s decision to pay the client from his own funds?
• Did he approach the decision using a rules-based, virtue or relationship-based, or outcome-based approach, or a combination of approaches?
• Bill credits sports coaches for progression to higher stages of moral development. What other factors could motivate someone to develop higher levels of moral reasoning?
• Can you think of a person who demonstrates principle-based ethics? How do this person’s actions reflect a highly developed moral reasoning?

Incorporate key words and phrases from Chapter 5 of the text and at least two additional sources into your responses. Use your own words to define the key words and phrases you incorporate. Be sure to cite all sources in the body of your paper and on the references page.

Selling Project Management Report

Your new knowledge of project management and experience at Roto Air has earned you a promotion to a senior project manager. Roto Air has recently purchased a smaller company that is the current supplier of electro-mechanical assemblies used in the Quick Drop 100. After your first visit to the new company you find that there is no formal project management system in use and that local management is not aware of the advantages of using project management principles. Your assignment is to educate the new management team and prepare them to welcome and integrate project management skills and tools into their operations. To do so, you will prepare a persuasive, factual report that:

1. Defines a project and project management and differentiates routine operations.
2. Explains the benefits to the business of using project management methodology.
3. Describes the role and importance of a project sponsor.
4. Examines the benefits of using project teams and methods of developing them and improving communications.
5. Outlines the project life cycle.
6. Examines the importance of a project charter and its role in preventing scope creep.
7. Justifies the need for using a Work Breakdown Structure (WBS).
8. Explains the importance of holding a kick off meeting.
9. Summarizes the benefits and uses of project management software.
10. Examines the benefits of professional certification and the role of ethics in project management.
11. Describes the importance of identifying and mitigating risk in projects.
12. Relates and gives examples of data driven decision making.
13. Recommends whether a PMO is needed.
14. Discusses the role of collecting and publicizing lessons learned.
15. Summarize your recommendations.

Your paper must be 3500 to 4500 words in length (not including title and reference pages) and must be formatted according to APA style as outlined in the approved APA style guide. Contextual (Level One) headings must be used to organize your paper and your thoughts. You must cite at least eight professional and/or scholarly sources in addition to the textbook.

Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.

Recommended Resources

Text

1. Project Management Institute. (2013). A guide to the project management body of knowledge (PMBOK guide)(5th ed.). Newtown Square, PA: Author.
   • Provides detailed knowledge that supports the text and many of the learning objectives.

Multimedia

1. Simplilearn (2011, November 11). Project management office, PMP exam preparation [Video file]. Retrieved from https://www.youtube.com/watch?v=pnWkGnLWoy8

• Explanation of what a project management office is.

Review the video Live to Work | Japan: Below the Surface:   https://www.youtube.com/watch?v=5Ms5q6D7V6c

Discuss the Japanese work ethic.  Is this comparable to the American work ethic?   Japanese corporations typically involve many more organizational levels and people in the development of implementation plans than do U.S. corporations.  Is this appropriate?  Why or why not?

For each forum assignment, you are responsible for the following:

1. Submit a well researched and documented reply to the topic question (at least 250 words) – posting it inside the forum for feedback and comments by your classmates. You do not need a title page.

Just War Theory was created centuries ago to create moral guidelines for nation-states and leaders to determine when the use of war is justified in pursuit of a nation’s interests. Recently, the U.S. pursued a preemptive war in Iraq based on the alleged Iraqi acquisition of Weapons of Mass Destruction.

For this paper you will examine the traditional justifications for war with modern justifications for war, and address the following:

• Analyze how Just War theory has been applied to U.S. military campaigns from 1945-1994.
• Discuss any wars conducted by the U.S. during the Cold War period that were not justified by Just War theory.
• Describe the justifications for the U.S. invasion of Iraq in 2003.
• Discuss how the justifications for the U.S. invasion of Iraq hold up under Just War theory. Be sure to explain whether or not these justifications violate any of the tenets of Just War theory.
• Compare traditional justifications for war with modern justifications for war. Be sure to address what has changed and what remains the same when examining the U.S.’s moral justification for war.

Assignment 1: Selecting a Company

Due Week 2 and worth 60 points

Choose an organization with which you are familiar or one in which you have an interest. Research and analyze the organization’s Human Resource Management programs, policies, procedures, or initiatives. Evaluate their effectiveness and select a program, policy, procedure or initiative which you believe needs to be changed.

Write a one (1) page paper in which you:

1. Assess the current Human Resource programs, policies, procedures, or initiatives in terms of effectiveness.
2. Hypothesize the changes that require improvement.
3. Format your assignment according to the following formatting requirements:
   1. Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
   2. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.

The specific course learning outcomes associated with this assignment are:

• Evaluate an organization’s readiness for change.
• Use technology and information resources to research issues in managing organizational change.
• Write clearly and concisely about managing organizational change using proper writing mechanics.

Click here to view the grading rubric for this assignment.

Assignment 2: Marketing Plan

Due Week 6 and worth 100 points

This assignment consists of two (2) sections: a marketing plan and sales strategy, and a marketing budget. Note: You must submit both sections as separate files for the completion of this assignment.

For the first six (6) months your company is in business—to give you time to perfect your product and to learn from actual customers—you will start marketing and selling in your own community, a radius of twenty-five (25) miles from where you live.

For most non-alcoholic beverages, marketing (as opposed to the actual product itself) is key to success. Cola drinks, for example, are fairly undifferentiated, as are many energy drinks, juices, bottled water, and the like. Companies producing these types of beverages differentiate themselves and attract market share through marketing and brand awareness—both of which are critical to success.

Section 1: Marketing Plan & Sales Strategy (MS Word or equivalent)

Write the three to five (3-5) page Marketing Plan & Sales Strategy section of your business plan, in which you:

1. Define your company’s target market.
   • Analyze the types of consumers who will be drinking your beverage in demographic terms (i.e., age, education level, income, gender, ethnic group, etc.). Support your analysis with actual data on the size of the demographic groups in your local community (nearby zip codes).
   • Outline the demographic information for your company specified on the worksheet in the course text (p. 107 | Demographic Description). Click here for help accessing a specific page number in your eBook.
     • Hints: At American FactFinder (http://census.gov), you will find demographic information on potential consumers in your area. If you are selling through other businesses (such as grocery stores), indicate the number of those businesses in your local area. You will find information about such businesses in your local area at County Business Patterns (http://www.census.gov/econ/cbp/). Check Chapter 2 of Successful Business Plan for more research sources.
2. Assess your company’s market competition.
   • Use the factors listed in the course text graphic (p. 123 | Assess the Competition) to assess your company’s market competition.
   • Defend your strategy to successfully compete against market leaders in your segment.
     • Hints: For example, in the soft drink market, it is intimidating to try to compete against Coke and Pepsi. Newcomers in mature markets typically must pursue niche markets or even create new market categories, as Red Bull did with energy drinks.
   • Defend your plan to differentiate yourself from the competition using the information detailed on the worksheet in the text (p. 131 | Market Share Distribution).
     • Hints: Every business faces competition and the non-alcoholic beverage market is an especially crowded market.

3. Clarify your company’s message using the information provided on the worksheet in the text (p. 160 | The Five F’s).
   • • Hints: Before you choose your marketing vehicles, you must determine the message you want to convey through those vehicles.
4. Identify the marketing vehicles you plan to use to build your company’s brand. Justify the key reasons why they will be effective. Provide examples of other non-alcoholic beverage companies that use these tactics effectively.
   • • Hints: If you plan to use online marketing tactics, refer to the worksheet in the text (p.171 | Online Marketing Tactics) to aid your response. Remember that even if you’re selling through grocery stores you need to build your brand and social media is a major part of that in regard to beverages. Some of the marketing tactics that beverage companies use include: sampling in grocery stores, building a following on social media, sponsoring events, exhibiting at trade shows attended by retailers, and so on. You will use a combination of these tactics. For example, if you decide to give out samples in grocery stores, promote your sampling on your social media networks and those of the grocery store.
   • • Hints: If you are planning to distribute through resellers, describe how you plan to reach them, for example, through industry trade shows or by establishing your own sales force. For information on trade shows, visit the Trade Show News Network (http://www.tsnn.com). You can exhibit or network at these shows.

5. Format your assignment according to these formatting requirements:

Section 2: Marketing Budget (MS Excel worksheets template)

Section 2 uses the “Business Plan Financials” MS Excel template (see: Course Required Files in Week 1). Use the “Business Plan Financials Guide” (see: Course Required Files in Week 1) to support your development of the Marketing Budget.

6. Complete the Marketing Budget worksheet for your company.
   • • Hints: The goal of the marketing budget is to help you determine how much it will cost you to reach your market and achieve your sales goals.
     • Hints: When filling out the “Marketing Budget” worksheet in the Excel spreadsheet:
       • Begin in the current year and complete a marketing budget for the first year of your business. The information you enter in the marketing budget spreadsheet will flow through to your “Income Statement” in the Business Plan Financials.
       • Leave the number at zero (0) for any marketing vehicles you do not intend to use.
       • Remember that all marketing activities involve costs. If social media represents a significant portion of your marketing, assume you will have cost of advertising and that should be reflected on your budget. Even if a social media site charges nothing to use it, you will need to use company resources to manage the site, pay someone to execute your social media marketing campaigns, and will most likely pay for ads on that site.
       • Do NOT leave the “Marketing Budget” blank, assuming you will not have any marketing costs.

The specific course learning outcomes associated with this assignment are:

• Recommend effective business strategies based on an analysis of domestic and global operating environments, market dynamics, and internal capabilities.
• Analyze competitive positions including foreign market entry and the resulting impact on business strategy.
• Use technology and information resources to research issues in strategic management.
• Write clearly and concisely about strategic management using proper writing mechanics.

Click here to view the grading rubric for this assignment.