Based on all the above, which projects should the management committee recommend to the Board of Directors?

1.

Strategically, what must Pan-Europa do to keep from
becoming the victim of a hostile takeover? What rows/
categories in Exhibit 2 will thus become critically
important this coming year? What should Pan-Europa do
now that they have won the price war? Who should lead
the way for Pan-Europa?
2.

Using NPV, conduct a straight fi nancial analysis of the
investment alternatives and rank the projects. Which
NPV of the three should be used? Why? Suggest a way
to evaluate the effl
uent project.
4.  Reconsider the projects in terms of:

are any “must do” projects of the nonnumeric type?
what elements of the projects might imply greater or
lesser riskiness?
might there be any synergies or confl
icts between the
projects?
do any of the projects have nonquantitative benefi
ts
or costs that should be considered in an evaluation
6.
Divide the projects into the four Project Profi
le Process
categories of incremental, platform, breakthrough, and
R&D. Draw an aggregate project plan and array the
projects on the chart.
7.

Based on all the above, which projects should the
management committee recommend to the Board of
Directors?

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